MY STORY
I am fortunate to have had the opportunity to build a global enterprise. My journey started in 1982, with the creation of DAMAC in my hometown, Dubai. While the vision wasn’t fully formed then, I knew I wanted to build a business rooted in ambition, driven by opportunity, and guided by purpose. Since then, I have had the great privilege to work with exceptional individuals who all shared my commitment to excellence, a passion for innovation, and my belief that with the right mindset, no ambition is out of reach. This is my story.
LEADERSHIP
Throughout my career, I’ve had the privilege of engaging with world leaders, business pioneers, and global institutions. These relationships have helped shape DAMAC into the globally recognised organisation it is today. I believe leadership is about building influence with integrity and creating opportunities that have a lasting global impact.





THEIR WORDS, MY INSPIRATION
Honouring champions
It was a pleasure to host the remarkable athletes from Shabab Al Ahli Dubai
Football Club, the UAE Pro League Champions, at a special luncheon to
celebrate their victorious season.
It was a pleasure to host the remarkable athletes from Shabab Al Ahli Dubai
Football Club, the UAE Pro League Champions, at a special luncheon to
celebrate their victorious season.
It was a pleasure to host the remarkable athletes from Shabab Al Ahli Dubai
Football Club, the UAE Pro League Champions, at a special luncheon to
celebrate their victorious season.
RECENT NEWS




TALKING BUSINESS
From real estate to technology, fashion to digital infrastructure, I’ve pursued opportunities that aimed to redefine what’s possible. I’ve led investments in trailblazing companies, acquired global brands and transformed small local businesses into regional and global leaders.
FAMILY & SUCCESSION
As my children have joined the business, I am proud to see them take active roles in shaping the future of DAMAC while also flourishing independently through their own enterprises. Watching the next generation step forward with vision and responsibility is, without a doubt, my greatest source of pride.


